I’m finding that everywhere I turn, I get asked to join consumer loyalty programs—get free travel miles if I use a certain credit card, earn gas station discounts if I buy their groceries, collect points and gift cards for shopping at certain stores, get 2-day free shipping if I join Amazon Prime—and the list goes on. When I shop online, there are even more brands vying for my attention and dollars. Yet, I still feel like those loyalty programs can go beyond just great deals and do more for the world.
That’s when I discovered Shop for Museums, an online affiliate platform that stands out amongst the crowd, existed. It started 15 years ago with the intention to do something good for society and not just award points. Shop for Museums offers shoppers a way to give back and accomplish a goal larger than just themselves. Now I work for them and have found my passion helping to save our educational and cultural museums throughout the country.
What if you could turn some of the money you are already spending into positive things to keep education prominent for future generations? What if each time you shopped, a little bit could be donated to a cause important to you? Over time, that money could even add up and make a difference. And what if that donation didn’t cost you even a single extra penny?
This is where Shop for Museums comes in. Shop for Museums has become the leading online shopping portal that helps bring in essential operating dollars to museums, parks, zoos, aquariums, science centers and other related organizations in need across the U.S. Each time you shop through ShopforMuseums.com you get to select which museum or organization you’d like to support with your free donation.
As we mentioned in our last blog, most museums are not government funded and rely solely on community support. The American Alliance of Museums reports that in 2012, more than two-thirds of museums showed economic stress at their institutions. If we want these organizations to be available to educate future generations, we need to place more value in them now.
So how does Shop for Museums keep it free for you to shop and donate to museums? Online, no matter where you click, someone is usually making money behind the scenes. Retailers recognize that word of mouth is the most powerful internet sales tool. So they turn to 3rd party companies to help spread the word to consumers like you. When these 3rd parties drive sales to the store, they pay a commission to that company for helping out.
Shop for Museums serves as one of these marketing partners. However, we pay most of our commissions out as free donations to our partnered museums, keeping just a small portion of each sale to run our website. We keep our overhead as low as possible, so we can pay out as much as we can in donations. And the more we all team up to shop, the more impact we can have on museums in need!
ShopforMuseums.com is easy to use, secure and respects your privacy! Unlike many other online loyalty shopping sites, Shop for Museums does NOT ask you to download any software or shopping tool bars. We NEVER collect your credit card information. At Shop for Museums, it is ALWAYS your choice to shop with us and donate to a museum of your choice. AND you always have the opportunity to shop anonymously. We believe that your privacy is important and we honor your trust!
Help us, help YOU make a difference by helping to keep our museums, parks, zoos and aquariums alive for future generations. With every online purchase you make through the site, know you are truly making a difference.
Follow us on Facebook, Pinterest, Twitter and Instagram (@ShopforMuseums) for more information on how you can support museums and organizations in your community.
We’re glad you are visiting our blog! Join us each week for a new post that will inform you on ways YOU can help museums raise money so they can continue to educate your community.
Written by Jenny Hale
Jenny Hale is a Public Relations graduate student at the S.I. Newhouse School of Public Communications at Syracuse University. Hale is a graduate of Syracuse University’s Martin J. Whitman School of Management with degrees in Marketing Management and Supply Chain Management. Her minor is in Native American Studies. Hale spends her free time as a public relations and marketing consultant for local businesses, as well as managing local musicians. She is currently a marketing intern with Shop for Museums.